Normcore Shampoo and Conditioner- packed with nutrient-rich sea buckthorn, normcore signature shampoo leaves hair 7x more conditioned* and results in nourished + soft hair. packed with nutrient-rich sea buckthorn, normcore signature conditioner leaves hair 7x more conditioned* and results in nourished + soft hair.
Soulfood- this ultra-luxurious hair mask is rich and creamy but never weighs hair down. packed with vitamins, nutrients + our signature sea buckthorn, soulfood conditions hair for your softest, silkiest + smoothest strands ever.
The Wizard- a multi-tasking all-in-one hair detangling spray that preps & primes your hair for any style.
The Wizard Silicone-Free- it's the wizard you all know and love, now silicone-free. this lightweight primer protects against 450°f heat, cuts down on blow dry time, reduces frizz, + detangles all hair types.
Superfruit Star- a multitasking hair oil hero that’s clinically proven to make hair 7x stronger, 2x smoother with 86% less breakage.* use this lightweight, superfruit-infused hair oil on dry or damp hair to reduce breakage, smooth frizz, add glossy shine + protect against heat damage!
Supernova- this supreme leave-in cream weightlessly conditions, banishes frizz + flyaways, while protecting strands from heat, for touchable soft hair that is full of brilliant shine.
Perk Up- perk it up! this talc-free dry shampoo absorbs oil, reduces odor, and with an invisible finish, all while restoring 'oomph.’
Perk Up Plus- need a wash day extension? this buildable dry shampoo revitalizes roots with scalp-friendly ingredients—boosting time (not buildup!) between wash days.
Perk Up Ultra- calling all oily scalps! dial up hair’s highest potential with perk up ultra dry shampoo—a powerful formula created for extra oily scalps that need oil control on speed dial between daily washes.